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Hello! My name is Andy Cheng and I'm a problem solver.

I’m passionate about bringing quality, vision, and reality together in order to design products. In having a focused, but flexible vision, I believe that design is about discovering the user journey, reducing frictions, and constant learning from problems.

Summary

Currently, I’m Senior UI/UX Design Manager at Neustar. With over 13 years of design experience, I enjoy influencing design thinking across the business and collaborating across teams. It’s a rewarding journey to develop intuitive solutions that can both extend business visions while supporting real world user pain points.

Experience

Neustar, Inc.
March 2017 - Present

Senior UI/UX Design Manger

  • Lead the creation of requirements, standards, reference design, and prototype that establish critical experiences for products.
  • Conduct continuous user research and feedback sessions to improve and iterate on design vision.
  • Support critical sales pursuits, including executive presentations, demos, and proposal support.
  • Collaborate with internal groups and stakeholders to alignment of digital innovation and tactical plans.
Neustar, Inc.
March 2016 - March 2017

UI/UX Design Manager

  • Facilitated collaborative sessions and design solutions.
  • Worked with Product Managers to optimize the performance of new and existing features.
  • Owned end-to-end design process.
  • Executed in a fast-paced and highly fluid environment.
Neustar, Inc.
Feb 2014 - Feb 2016

Sr. UI/UX Designer

  • Worked with Product Managers in defining both short and long term state of MarketShare products and experiences.
  • Collaborated with design director and engineers to institute design processes and collaboration models to ensure a smooth product development process.
  • Guided the team to develop best practices to ensure we deliver high quality products.

Wemo Lab
Oct 2013 - Feb 2014

Sr Web/Mobile Designer & Front End Developer

  • Collaborated on mobile, social media, and web projects.
  • Developed and implemented front-end codes.
  • Worked with CD to expand concepts into engaging user experiences.

iMedia Communication
Oct 2008 - Sept 2013

Product Designer

  • Analyzed and advised on trend and direction in digital innovations.
  • Envisioned and developed product roadmaps.
  • Managed web content and functionality to increase user interaction.
  • Developed and maintained marketing efforts to deliver engaging content to customers.

CyberDefender
Jan 2008 - Sept 2008

Sr. Web Designer

  • Designed micro-sites, landing pages, web banners, and media kits.
  • Created style guide and incorporated into application.
  • Identified email strategies through extensive multivariate tests to optimize email conversions.

The Enthusiast Network
Apr 2006 - Dec 2007

Sr. Web Designer

  • Redesigned and developed web sites.
  • Managed all web creatives.
  • Produced monthly print magazines and pre-pressed articles.

Education

Art Center College of Design
2002 - 2004

Bachelors of Arts, Advertising Design


Skills

UX Design 90
UI Design85
UX Research85
Branding90
Adobe Photoshop90
Adobe Illustrator 80
Adobe XD85
HTML & CSS80